MyFitnessPal
Free / Premium $19.99/mo ($79.99/yr)
Noom
From ~$17.42/mo (annual) / ~$70/mo monthly
MyFitnessPal is a straightforward calorie and macro tracker with the biggest food database, and it has a free tier. Noom is a psychology-based weight program with coaching, lessons, and a higher price. MyFitnessPal wins on tracking and value; Noom wins on behavior change and support.
Pick MyFitnessPal if you want straightforward calorie and macro tracking with the biggest food database, and a free tier to start.
Pick Noom if you want coaching and daily lessons to change eating habits, not just a counter, and you will pay more for it.
MyFitnessPal and Noom both help with weight and nutrition, but they are different products. MyFitnessPal is a tracker: log your food against the largest database in the category, scan barcodes, watch your calories and macros, and connect fitness apps. Noom is a program: it pairs tracking with daily psychology-based lessons, coaching, and habit work aimed at changing the behavior behind eating, not just counting it.
On price, MyFitnessPal has a free tier and Premium at $19.99 a month ($79.99 a year). Noom is pricier and subscription-only, often around $70 a month month-to-month but far cheaper on annual plans (roughly $17.42 a month equivalent), with separate, more expensive medical and GLP-1 programs. The choice is mostly tracking-and-value (MyFitnessPal) versus coaching-and-behavior-change (Noom).
We compare tracking, coaching, food database, price, and approach.
| Quick facts | MyFitnessPal | Noom |
|---|---|---|
| Approach | Calorie / macro tracking | Behavior-change coaching |
| Free plan | Yes | No (trial / quiz) |
| Price | Premium $19.99/mo | From ~$17.42/mo (annual) |
| Food database | Largest | Good |
| Best for | Tracking + value | Coaching + habits |
Each row reflects the feature on each product's current public release.
| Feature | M MyFitnessPal | N Noom |
|---|---|---|
| Calorie & macro tracking | Best-in-class | Good |
| Huge food / barcode database | Yes | Smaller |
| Psychology lessons / coaching | No | Best-in-class |
| Habit & behavior focus | Limited | Strong |
| Fitness app integrations | Many | Some |
| Free tier | Yes | No |
| Lower price | Yes | No |
| Medical / GLP-1 programs | No | Yes (extra cost) |
Pricing and features change often. Always verify the current details on each product's official site. Last reviewed June 2026.
Things neither product's marketing page leads with.
MyFitnessPal is cheaper and the better pure tracker, but it does not address the psychology behind eating.
Noom's coaching can drive real behavior change, but it is pricier and its marketing and auto-renew have drawn criticism.
If you just want to count calories, MyFitnessPal is enough; if tracking alone has not worked for you, Noom's approach may.
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See how the price has moved