Streaming
Fubo Price Hikes & Price History (2026)
Updated October 5, 2026 · Researched & fact-checked by Shaheer
Fubo raised its main live-TV packages by $5/month in January 2024: the Pro plan went from $74.99 to $79.99 and Elite from $84.99 to $89.99, citing rising programming costs. Live-TV pricing is volatile, and Fubo later restructured its tiers, with base pricing easing back to roughly Pro $73.99 / Elite $83.99 by 2026. Disney is now merging Hulu + Live TV into Fubo, making it the majority owner.
At a glance
- Current price
- $88.99 (Pro)
- Last increase
- July 1, 2026 (+20.3%)
- Total change tracked
- +18.7%
- Tracked increases
- 4
Key takeaways
- Fubo raised Pro from $74.99 to $79.99 and Elite from $84.99 to $89.99 in January 2024.
- Fubo blamed rising programming costs and paired the increase with unlimited DVR.
- Disney is merging Hulu + Live TV into Fubo, taking majority ownership of the combined live-TV service.
- Fubo Pro is $88.99/month and Elite $98.99 after a $15 increase in mid-2026 — about 20% in one step.
- The rise followed the June 10, 2026 NBCUniversal carriage deal that restored channels pulled since November 2025.
- Pro subscribers in NBC Sports regional markets pay a further $15.99/month regional sports fee, taking the real cost past $100. Elite includes that fee.
- There was no single cutover date — the increase reached customers as NBCU channels came back in their region, through June and July.
Fubo price increase history
| Date | Plan | Region | Old → New | Change | Source |
|---|---|---|---|---|---|
| July 1, 2026 | Pro | US | $73.99 → $88.99 | +20.3% | Source |
| July 1, 2026 | Elite | US | $83.99 → $98.99 | +17.9% | Source |
| January 12, 2024 | Pro | US | $74.99 → $79.99 | +6.7% | Source |
| January 12, 2024 | Elite | US | $84.99 → $89.99 | +5.9% | Source |
What Fubo costs right now
- Pro: $88.99 (US)
- Elite: $98.99 (US)
Did Fubo raise its prices?
Yes. In January 2024 Fubo raised its main live-TV packages by $5/month: Pro from $74.99 to $79.99 and Elite from $84.99 to $89.99, pointing to the cost of carrying more channels, including regional sports networks. It softened the blow with unlimited DVR, a common live-TV trade-off.
Live-TV streaming is the most volatile corner of the market: package prices change often, carriage disputes add or drop channels, and the base cost has climbed well past traditional cable for many lineups. The headline shift now is structural: Disney is folding Hulu + Live TV into Fubo and taking majority ownership, which will reshape pricing and channel lineups again.
Because live-TV bundles change so frequently and run high, they’re among the easiest subscriptions to overpay for. Tracking the package price you actually pay, and what it included when you signed up, is the clearest way to tell when a Fubo increase has quietly outrun the value.
The mid-2026 increase was a carriage-deal pass-through rather than a routine adjustment. Fubo lost NBCUniversal channels in a dispute in November 2025, settled it on June 10, 2026, and raised Pro and Elite by $15/month — around 20% — to cover the new terms. Sports + News went up $9.
The sticker price understates it for most Pro subscribers. In markets served by NBC Sports regional networks there is a separate $15.99 monthly regional sports fee, which takes a realistic Pro bill past $100 a month. Elite at $98.99 folds that fee in, so the apparent $10 gap between the plans is smaller than it looks and can be nil depending on where you live.
Because the change tracked channel restoration rather than a billing date, there was no single day it took effect — it reached subscribers through June and July as NBCU channels returned in their region. If you are reconciling an old bill against these figures, check which month your own increase landed rather than assuming a common cutover.
Frequently asked questions
Did Fubo raise its prices?
Yes. In January 2024 Fubo raised its Pro package from $74.99 to $79.99/month and Elite from $84.99 to $89.99, citing rising programming costs.
How much does Fubo cost now?
As of 2026, Fubo’s Pro package is around $73.99/month and Elite around $83.99/month in the US, before regional sports fees and add-ons. These are below the $79.99/$89.99 set after the January 2024 hike, as Fubo has since restructured its tiers. Promotional pricing and lineups vary.
What is happening with Fubo and Hulu + Live TV?
Disney is merging its Hulu + Live TV service into Fubo and becoming the majority owner of the combined company, which is expected to reshape live-TV pricing and channel lineups.